About the cause
Founded by Jessica Seinfeld, GOOD+ Foundation is a nonprofit organization that partners with a national network of leading programs to break the cycle of family poverty through the power of donated goods and life-changing family services. GOOD+ Foundation's partners have demonstrated a capacity to address family poverty in three focus areas: Supporting New Mothers, Investing in Early Childhood and Engaging Fathers. Through the generous support of donors and over 50,000 volunteers, GOOD+ Foundation has donated over $35 million in essential children’s products through its partner network across the United States. They have a 4-star rating from Charity Navigator and have received national accreditation from the Better Business Bureau Wise Giving Alliance for its efficient fundraising and operations.